Copy of Entrenchment Universal Banker

This 12-month fixed-term contract role is centred on driving sales growth for funeral plans and life insurance within Liberty's personal banking division. Based in Johannesburg, you will be instrumental in connecting with clients through proactive outbound telesales and virtual engagement, identifying their protection needs, and converting these into suitable insurance solutions. The position demands a consistent focus on achieving defined sales and cross-sell targets while ensuring a positive client experience and strict adherence to regulatory requirements.

About the Role

As an Entrenchment Universal Banker, your primary objective is to expand the reach and uptake of Liberty's funeral plan and life insurance offerings. This involves a hands-on approach to sales, leveraging outbound telephonic communication and digital client interactions. You will be responsible for initiating contact with potential and existing clients, understanding their unique circumstances, and presenting insurance products that offer the right kind of protection. A key aspect of this role is not just making sales, but also cross-selling and upselling, ensuring clients are adequately covered for their needs. The fixed-term nature of the contract means a dedicated and results-oriented approach will be essential from day one.

Your day-to-day responsibilities will revolve around active client engagement and sales conversion:

• Proactively engage in outbound telesales and virtual client interactions to promote and sell funeral plans and life insurance.
• Conduct thorough needs analysis by asking insightful questions to identify clients' insurance and protection gaps.
• Develop and present tailored product recommendations based on client needs.
• Execute targeted outbound sales campaigns to connect with a broad range of prospective and existing clients.
• Clearly articulate the features, benefits, premiums, and policy conditions of insurance products, empowering clients to make informed purchasing decisions.
• Accurately capture and process all insurance application details.
• Maintain comprehensive and up-to-date client records.
• Monitor and report on sales performance against set targets, ensuring compliance with operational standards and relevant legislation.

What They're Looking For

To excel in this role, you will need a solid foundation in sales, particularly within a target-driven environment, and a clear understanding of the financial services sector.

**Minimum Requirements:**

• A National Certificate in Banking (NQF 5) or an equivalent qualification recognised by FAIS.
• Must meet the applicable FAIS Fit and Proper requirements for the role.
• A minimum of 12 months of continuous, demonstrable experience in a target-driven telesales or outbound sales capacity.
• Previous experience within banking, insurance, or broader financial services is highly preferred.
• Proven ability to engage effectively with clients over the telephone.
• A track record of identifying sales opportunities and successfully promoting products or services.
• Demonstrated success in achieving sales targets, managing objections, and converting sales conversations into closed deals.
• Familiarity with sales targets, conversion rates, customer relationship management (CRM) systems, and sales reporting procedures.
• While not essential, a basic understanding of insurance products, specifically funeral plans and life insurance, would be advantageous.

In South Africa, a role like this, focused on telesales within financial services, typically offers a competitive base salary supplemented by attractive commission structures based on sales performance. Common employers include major banks, insurance providers, and financial advisory firms. Career progression often involves moving into more senior sales roles, team leadership, or specialised product advisory positions, with opportunities for further training and development within the financial services industry.

• National Certificate in Banking (NQF 5), FAIS-recognised, or an equivalent relevant qualification.
• Must meet the applicable FAIS Fit and Proper requirements for the role.

Minimum Experience:

• Minimum of 12 months' continuous experience in a target-driven telesales or outbound sales environment, preferably within banking, insurance or financial services.
• Experience engaging clients telephonically, identifying sales opportunities and promoting products or services.
• Demonstrated ability to achieve sales targets, handle objections and convert client conversations into successful sales.
• Basic understanding of insurance products, particularly Funeral Plans and Life Insurance, would be advantageous.
• Experience working with sales targets, conversion rates, customer relationship management systems and sales reporting.

Behavioural Competencies:

• Checking Things
• Convincing People
• Developing Expertise
• Embracing Change
• Meeting Timescales

Technical Competencies:

• Application & Submission Verification (Consumer Banking)
• Banking Processes & Procedures
• Client Acceptance & Review
• Customer Understanding (Consumer Banking)
• Processing & Product Knowledge (Consumer Banking)