Programmatic Campaign Operations Specialist Trader

VirtuHire is seeking a detail-oriented and technically adept individual to join their team as a Programmatic Campaign Operations Specialist Trader. This remote role is central to the smooth and effective execution of programmatic advertising campaigns, requiring a hands-on approach to campaign management from inception through to completion. The successful candidate will play a crucial role in ensuring that campaigns are set up, monitored, and optimised to meet client objectives and adhere to VirtuHire's stringent quality assurance standards.

About the role

This is a practical, execution-focused position where you'll be deeply involved in the day-to-day management of programmatic campaigns. You'll be working within MediaPath, a key platform, to build, traffic, monitor, and optimise campaigns. The emphasis is on accuracy and efficiency, ensuring that all campaign elements are correctly configured and performing as expected. This role requires a proactive approach to identifying and resolving any potential issues before they impact campaign delivery or client visibility.

Your responsibilities will encompass a wide range of campaign operational tasks, including:

• **Campaign Setup:** Building out campaigns, individual line items, and complex targeting structures within various Demand-Side Platforms (DSPs).
• **Trafficking:** Accurately trafficking creative assets and any necessary third-party tags for tracking and measurement.
• **Quality Assurance:** Conducting thorough pre-launch quality assurance checks to prevent errors.
• **Pacing and Delivery Monitoring:** Continuously monitoring campaign pacing and delivery on a daily basis, identifying and flagging any risks of under- or over-delivery.
• **Optimisation and Maintenance:** Executing routine optimisations and implementing approved campaign changes in line with established guidelines.
• **Troubleshooting:** Identifying and resolving issues related to campaign setup, creative rendering, targeting accuracy, and activation problems.
• **Technical Escalation:** Escalating complex technical challenges to the Senior Programmatic Operations Lead for further assistance.
• **Documentation:** Maintaining meticulous records of campaign builds, adhering to naming conventions, and keeping accurate change histories.
• **Reporting Support:** Providing necessary campaign data, compliance documentation, and screenshots as required for reporting and reconciliation processes.

What they're looking for

To excel in this role, you should possess a strong foundation in digital campaign execution, with a minimum of two to four years of direct, hands-on experience in programmatic advertising. Experience with at least one major DSP is essential, and the ability to quickly learn and adapt to new platforms is highly valued.

Key attributes and skills include:

• **Technical Proficiency:** Proven experience building and managing campaigns within a recognised DSP.
• **Adaptability:** A demonstrated capacity to learn and operate across multiple DSPs efficiently.
• **Attention to Detail:** Exceptional accuracy is paramount, especially when working with high volumes of campaigns and line items.
• **Data Management:** Strong skills in Microsoft Excel and Google Sheets for data analysis and manipulation.
• **Documentation Comprehension:** The ability to work effectively with insertion orders, detailed build sheets, and specific campaign requirements.
• **Communication:** Clear and concise written communication skills for reporting and internal coordination.
• **Problem-Solving:** Disciplined and effective skills in issue management and escalation.
• **Work Ethic:** Comfort and proficiency in handling repetitive tasks where precision is critical to success.

In South Africa, roles like this are typically found within digital advertising agencies, ad tech companies, and the marketing departments of larger corporations. The salary for a Programmatic Campaign Operations Specialist Trader can vary significantly based on experience and the specific company, but generally ranges from R25,000 to R45,000 per month for someone with 2-4 years of experience. Career progression often leads to more senior operational roles, campaign management, or specialisation in areas like ad verification or data analysis within the programmatic sphere.

• 2–4 years of hands-on digital or programmatic campaign execution experience.
• Direct experience building and managing campaigns within at least one major DSP.
• Ability to learn and work across additional platforms quickly.
• Strong attention to detail.
• Comfortable with repetitive, high-volume campaign production where accuracy is critical.
• Strong Excel and Google Sheets skills.
• Comfortable working from insertion orders, build sheets, and campaign specifications.
• Strong written communication.
• Disciplined escalation and issue-management skills.