Senior Commercial Sales Representative (German Speaker)

SentinelLabs is seeking a highly motivated Senior Commercial Sales Representative who is fluent in German to join their remote team. This role is central to their mission of leveraging artificial intelligence to protect critical infrastructure and global enterprises. As the threat landscape evolves, SentinelLabs focuses on autonomous, AI-native security, and this position offers a prime opportunity to drive growth within the DACH (Germany, Austria, and Switzerland) market.

About the role

As a key member of the commercial sales team, you will be responsible for the entire sales lifecycle—from initial outreach and prospecting to securing the final contract. This position requires a strategic mindset, as you will be responsible for identifying opportunities within the German commercial sector, managing complex negotiations with executive-level decision-makers, and maintaining a robust sales pipeline.

Success in this role relies on your ability to function as a trusted advisor rather than just a vendor. You will need to articulate the technical value of SentinelLabs’ AI-driven security platform, translating complex cybersecurity concepts into tangible business benefits for your clients. Collaboration is also vital; you will work closely with field sales teams and various cross-functional departments to ensure deal velocity and market penetration.

Your daily contributions will focus on revenue generation, disciplined pipeline management, and strategic account planning. Key responsibilities include:

• Driving the end-to-end sales cycle, focusing on acquiring new logos and expanding market share across Germany.
• Implementing outbound lead generation strategies while effectively leveraging channel partnerships to amplify your reach.
• Providing accurate and timely sales forecasting and reporting to leadership to support data-driven decision-making.
• Staying informed on the latest competitive dynamics and industry shifts to keep your sales approach relevant and effective.
• Negotiating terms and contracts with stakeholders, ensuring each conversation is value-driven and addresses specific organizational challenges.

What they're looking for

To thrive in this environment, you must possess a blend of technical aptitude and high-level sales expertise. The company is looking for a professional who can operate independently while maintaining high standards of performance.

• **Language proficiency:** Complete fluency in both German and English is mandatory, including the ability to conduct professional presentations and complex negotiations in both languages.
• **Experience:** A minimum of two years in a direct sales role within a software vendor (SaaS) environment. You should have a proven track record of exceeding sales targets and growing territory revenue.
• **Skillset:** Exceptional storytelling, objection-handling, and communication skills. You should be comfortable navigating high-growth, fast-paced work environments.
• **Background:** Previous experience working with channel partners is highly valued. While not strictly required, a background in the cybersecurity industry will be viewed as a significant competitive advantage.
• **Education:** A Bachelor’s degree or equivalent professional experience is expected.

For South African professionals considering this role, working for a global firm like SentinelLabs offers significant exposure to international SaaS sales standards. Commercial sales roles for EMEA (Europe, Middle East, and Africa) markets often command competitive compensation packages, usually benchmarked in US Dollars or Euros, which remain highly attractive locally. As these roles typically require working within the time zones of the target market, applicants should be prepared for potential adjustments to standard South African working hours to accommodate the German business day. Career growth in this field often leads to Senior Account Executive or Sales Management paths within the global technology sector.

• Fluency in both English and German, with excellent written and verbal communication skills and exceptional presentation, storytelling, and objection-handling skills that build trust and inspire customers.
• At least 2 years of direct sales experience at a software vendor, with a proven record of closing net new logos, driving territory growth, and consistently exceeding targets in the commercial segment.
• Experience selling into commercial organizations, with a background in working with or through channel partners to maximize collaboration and reach.
• The ability to manage complex sales cycles from initial qualification through to executive-level negotiations, with comfort operating in a fast-paced, high-growth environment.
• Prior cybersecurity experience is a strong advantage, combined with a results-driven, competitive, and self-motivated mindset and a Bachelor's degree or equivalent professional experience.